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European Pharmacists Forum expands its membership and launches new website

The European Pharmacists Forum (EPF) has recently expanded its membership to include Turkey, increasing the number of countries currently represented from eight to nine. The EPF website has also been re-launched with a refreshed look and feel, incorporating the EPF's brand new logo and visual identity.

The new EPF website (www.europeanpharmacistsforum.com) is easy to navigate and provides easier access to information about the EPF's vision, membership and press releases as well as the EPF's quarterly newsletter, which is published in seven languages.

The new EPF member country and new visual identity were introduced to EPF members at the recent EPF seminar held in Nottingham. The seminar brought together independent pharmacists from across Europe to share their experiences and discuss the major issues affecting pharmacy.

The two-day event began with a presentation from Alex Gourlay (Chief Executive, Health & Beauty Division, Alliance Boots) about Boots UK and its "Feel Good" strategy. Following this, Cheryl Hall (Director of Regulatory Affairs, Boots UK) delivered a presentation on Product Switches, which focused in particular on the Boots Pharmaceuticals brand.

The focus moved to the international arena with guest speaker Roger Scarlett-Smith (President Consumer Healthcare, GSK Europe), who spoke about the importance to Pharmacy of the growing self-care market. Ornella Barra, Chief Executive of the Group's Pharmaceutical Wholesale Division and founder of the EPF, then gave an update on Alliance Boots and the Alliance Healthcare Division's business activities. She unveiled that the next EPF seminar will take place in Turkey for the first time.

The second day of the seminar opened with an overview of recent developments in European public affairs from Andrew Bonser (Director of Public Policy, Alliance Boots). EPF members came to the fore, with Working Groups presenting their findings in three main areas: Pharmacy Partnerships, Pharmacy Profession and Pharmacy Business. The three workshops were chaired by independent pharmacists Mike Smith (UK), Philippe Gaertner (France) and Martin Favie (the Netherlands) respectively.

The EPF is sponsored by Alliance Boots and was established in 1999. Its main aims are to support a European and united approach to the profession, to bring together pharmacists to discuss new ideas and share key messages, as well as to facilitate positive dialogue with public authorities and manufacturers. Alliance Boots' sponsorship of the Forum highlights its commitment to independent pharmacists and its desire to be seen as a key partner across Europe and beyond. The EPF meets four times a year and the EPF member countries are: UK, France, Italy, Spain, Portugal, Czech Republic, the Netherland, Switzerland and Turkey.


For further information please contact:

Sanam Conway: PR Manager, Alliance Boots
Tel: 01932 871400